Analysis Of Magzaine Advert By Artist In Chosen Genre

Lana Del Rey - Born To Die

 

Font - In this magazine advert, the Fonts which the artist has chosen to use correspond very well with what the words are telling the audience. The larger words are in a much clearer bold font, these words are important things like what the name of the album is, and what the name of the artist is, these are like this as the audience need to be able to see who the artist is and what they are selling before anything else. The other information, like the release date is shown in the script font near the bottom of the page, this information is what people look for after they have found out who the album is buy, that is why it is nearer the bottom in a smaller font.

 

Colour - Overall, the colours used in this advert are very light, this will attract people if for example it is in a magazine like Kerrang! which usually has very dark colour in it. It also helps draw more attention to the picture of the artist as her hair and eyes are much darker than everything else in the picture. The colour of the font works well as it sticks with the theme of light colours in the advert, but the use of white goes well with the sky background, meaning the name of the artist still sticks out. There is also a theme created with the font of blue and white because the artists white shirt is used as a background for the album name.

 

 Images - There is only one image featured in this advert and it is a large one of the artist, this helps draw the audiences attention to the advert, also because Lana Del Rey has a very unique look people will be able to recognise her when looking at this advert. The image takes centre stage in the advert as it is edited to be in front of the title, almost making it seem like she is leaning out of the advert, making the audience feel closer to her and the advert.

 

I like Lana Del Rey's magazine advert as it draws the audience in, while also being very simple, I will definitely consider features she has used when it comes round to making our magazine advert such as, the prominent use of the picture of the artist and the colour themes.